Among the various reasons that justify this choice, as peddlers or companies, we listed here 9 that we are sure will help you make a decision.
1. TAKE AWAY VS STREET FOOD
Contrary to shopkeepers that wait for clients, a kind of passively, food truckers go out on the streets, expose themselves, do not receive, but meet their clients and this is acknowledged and appreciated by customers and passersby. Buying their product, the client creates the relationship. Food truckers establish an empathy with their clients, one step further the simple cordiality, and for those who love interacting with people, exchange a few words and make new friends, opening a food truck business can be the perfect choice. Here lies a conceptual difference between take away food and street food. In this last kind, there is a more solid relationship between clients and food trucker, there is a true human relationship. What’s better than that?
2. QUALITY AND SPECIALIZATION
As on one side, the food truck has become more sophisticated, in the same way also street food products are now more sophisticated. On one hand, clients are always harder to please due to the cultural recover of the genuineness of food, so they stimulate higher quality standards. On the other hand, there has been an equally important comeback of valorization of local specialties and that pushed the research and recover of the different cooking traditions. If you sell hamburger with biological meat or vegan food, puccia of Salento or arrosticini from Abruzzo, Sicilian cannoli or bigoli of Vicenza, but also fish & chips or Mexican tacos, when you use quality products typical of your region (or country), you get a sense of proudness, because in a way you represent the tradition of your region, with the related feeling.
Read the complete articel on VS SPECIAL DESIGN SRL.
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